What if every visitor who was overwhelmed by your product selection could take a 60-second quiz and get exactly what they need?

You have 200 products. A new visitor lands on your site. They scroll through collections. Everything looks good, but they are not sure which one is right for them. Decision fatigue kicks in. They leave. This happens thousands of times per month on every eCommerce store with more than a handful of products.

Quiz funnels solve this by turning product discovery into a conversation. Instead of browsing a catalog and guessing, the customer answers 5-7 questions about their needs, preferences, and situation. The quiz recommends 2-3 products that match. The customer feels understood. The recommendation feels personal. The conversion rate on quiz results pages is 3-5x higher than your normal product pages.

But the real value is the data. Every quiz completion gives you zero-party data — information the customer voluntarily provided about themselves. Skin type. Fitness goals. Style preferences. Budget. This data goes into Klaviyo and powers personalized email marketing that converts at 2-3x your normal rate because you know exactly what each customer cares about.

We build quiz funnels for eCommerce brands. Strategy, design, logic, email integration, and optimization. Not just a fun widget — a conversion and data capture engine that pays for itself.