We're a team that obsesses over your numbers.
No vanity metrics. Just real people running real strategies on real data — so you can grow like we mean it.
Meet the Founder
Mark Cijo
Founder · GOSH Digital
I stepped into Google Ads in 2005. Back then it was still called AdWords, ROAS wasn't a term most agencies used, and the "certified partner" program didn't exist yet. I earned that certification when it launched in 2010 and I've held it since. Two decades of running paid media — hotels across Europe and the Middle East, universities in North America, SaaS platforms in the US, DTC brands from the UK to Australia, service businesses everywhere in between. Everything you can throw traffic at, in every major English-speaking market.
That work taught me the boring truth about growth marketing: the money is in the flywheel, not the campaign. You can't run great ads into a broken email program, and you can't scale email if paid isn't feeding it. Every marketing playbook works in isolation. What separates agencies that grow clients from agencies that churn them is whether the whole system is tuned.
I moved to Dubai and started working with eCommerce brands. A Shopify founder needed help rescuing his email marketing. I rebuilt his Klaviyo flows and email revenue climbed from around 3% of store revenue to 28% in six months. He introduced me to two more brands. They introduced me to five more. That's how GOSH Digital started — one broken flow at a time, until we became the agency other brands call when their email revenue stops working.
Today we're a Klaviyo Gold Partner running growth for 150+ DTC and service brands across the US, UK, EU, UAE, and India. We've driven $70M+ in tracked revenue and manage $23M+ in ad spend across Meta, Google, and TikTok. I still work in Klaviyo every day. I don't outsource the thing that got me here.
On the credential side — Google Ads running since 2005, certified partner since 2010, plus HubSpot Silver Partner, Google Analytics IQ, and Bing Ads accredited. I've completed multiple programs at Harvard Business School Online — the CoRe credential (Business Analytics, Economics for Managers, Financial Accounting), Disruptive Strategybuilt on Clay Christensen's framework, Winning With Digital Platforms— and I'm currently completing the Specialization in Entrepreneurship & Innovation. I wrote You Branding in 2014 — an early e-book on personal branding that reached 20,000+ readers and still shapes how I approach positioning today.
“Every marketing playbook works. What separates agencies that grow clients from agencies that churn them isn't strategy — it's showing up on time, reporting properly, and telling the client the truth when something isn't working. We do the boring parts.”
Working across geographies is the differentiator. A US DTC brand's welcome flow looks nothing like a Middle East hospitality brand's. A UK subscription box's abandoned cart timing doesn't apply to an Indian D2C snacks brand. The fundamentals of retention marketing hold constant — flow architecture, segmentation discipline, deliverability hygiene, honest reporting — but execution varies country to country, category to category. Getting that difference right is the whole game, and it's what running growth for brands across five continents actually teaches you.
If you want to talk about your Klaviyo account, your Shopify store, or your paid media strategy — book a free strategy call or reach out on LinkedIn. I answer both.
The Before
It started with email, back in 2019. We were the Klaviyo specialists your eCommerce brand hired to fix broken flows, set up abandonment sequences, and actually make your list print money. We got obsessed with one thing: ROAS. Return on every single dollar you spent. Two years of that work turned into a company — we formally founded GOSH Digital in 2021.
The Bridge
Then something shifted. After we'd optimized email, our clients started asking: "Can you help us with SEO?" "What about paid ads?" "Our website converts like garbage." We had to choose: stay small and pure, or actually solve their problems. We picked the second one.
The After
Today we're a full-service digital agency. We do SEO, paid media, web design, email, SMS, and automation. But here's the thing — we still think like email specialists. We still obsess over ROAS. We still run by the numbers. We just got better at connecting all the dots.
How we're different
eCommerce DNA
We think in ROAS, LTV, AOV. Not impressions. Not reach. If it doesn't connect to dollars — to growth — we don't do it.
Data First, Opinions Never
We don't walk into a client meeting with assumptions. We audit your data, study models, run tests. Only then do we recommend something.
One Team, Not Five Vendors
We don't outsource. Same team, same goals, same reporting dashboard. When something works, we all know why.
We Do the Work
No outsourcing your projects to junior staff. Mark and the team execute. You get experienced people who actually care.
Our values
We'd rather lose a deal than overpromise
If we don't think we can move your needle, we'll tell you.
We report in dollars, not fluff
Monthly reports that show revenue impact. Not engagement rate. Revenue.
Speed matters, quality matters more
We don't slow-walk projects. But we also don't ship broken work.
Your data is sacred
We treat your numbers and strategy like our own.
Partners & Credentials
Klaviyo Gold Partner
150+ clients · $70M+ revenue driven
Ready to work with people who actually care about your numbers?
Book a free strategy call. We'll analyze your current setup, identify the biggest opportunities, and show you exactly where the revenue is hiding.