Retention Marketing Agency
Stop renting customers. Start keeping them.
Most DTC brands spend far more acquiring customers than keeping them. That math is broken. We build retention systems that turn one-time buyers into repeat customers and grow lifetime value. Klaviyo Gold Partner. 150+ clients. $70M+ revenue.
150+
Clients
$70M+
Revenue
$23M+
Ad Spend
Gold
Klaviyo Partner
You're spending thousands to acquire customers who buy once and disappear.
Here's the pattern we see with almost every DTC brand that comes to us.
They are spending heavily on Meta ads, Google, and influencers. Customer acquisition cost is climbing. ROAS is compressing. And they are working harder and harder just to maintain the same revenue level.
Then we look at their repeat purchase rate. Most customers buy once, maybe twice, and never come back.
That's the problem. You're not building a customer base. You're renting traffic.
The brands that scale aren't the ones with the best acquisition strategy. They're the ones with the best retention strategy. They get more lifetime value from every acquisition dollar because they have built systems that keep customers coming back.
That's what we build. Not email campaigns. Not loyalty programs. Full retention systems that turn one-time buyers into repeat customers and measurably increase lifetime value.
How we're different from "email agencies"
Most agencies calling themselves "retention specialists" are really just Klaviyo flow builders. Setting up a welcome series and an abandoned cart flow isn't retention strategy. It's table stakes.
We start with your data, not a template
Before we build anything, we analyze your customer cohorts, purchase frequency distributions, LTV curves, and churn patterns. We want to know where the value is leaking before we start plugging holes. Your retention strategy should come from your data, not from someone else's playbook.
Full retention stack, not just email
We think across the entire retention ecosystem: email and SMS for communication, loyalty programs for incentives, subscriptions for recurring revenue, reviews and referrals for social proof, and post-purchase experience for satisfaction. Every piece reinforces the next. That's how you build compounding LTV growth.
15-20+ automated flows, not the standard 5
Welcome, abandoned cart, browse abandonment, post-purchase, win-back. That's the starter pack most agencies deliver. We build the full engine: VIP flows, replenishment reminders, cross-sell sequences, sunset automations, review requests, back-in-stock alerts, price drops, loyalty triggers, referral nudges. Every customer lifecycle touchpoint has an automated flow behind it.
Measurable LTV growth, not vanity metrics
We don't report on open rates and click rates. We report on the metrics that matter: repeat purchase rate, customer lifetime value, revenue per cohort, time between purchases. If your LTV isn't increasing and your retention revenue isn't growing, we haven't done our job. Period.
What a retention engagement includes
We don't deliver cookie-cutter retention programs. Every engagement is custom-built based on your data, your product, and your customer behavior. But here's what most retention systems include:
Email & SMS retention flows
15-20+ automated flows covering every stage of the customer lifecycle
Advanced segmentation
Behavioral segments based on purchase frequency, AOV, product affinity, and predicted LTV
Loyalty program strategy
Points, VIP tiers, and rewards structures that drive repeat purchases
Subscription optimization
Recurring revenue streams with churn prevention and retention offers
Cohort & LTV analysis
Monthly reporting on retention metrics, cohort performance, and LTV trends
Win-back & re-engagement
Campaigns and flows to reactivate lapsed customers before they churn
How we build retention systems
Audit & data modeling
We pull your customer data and run models. Cohort retention curves, purchase frequency distributions, RFM segments, LTV trends. We want to know where the value is leaking before we build anything.
Strategy & architecture
Based on what the data tells us, we design the retention system: which flows to build, which segments to target, which channels to prioritize, which tools to integrate. This is custom, not templated.
Build & launch (6-8 weeks)
We build the flows, set up segmentation, integrate tools, write copy, design templates, and launch everything in phases. By the end of the setup, the full retention engine is live and automated.
Optimize & compound
The setup is the foundation. The ongoing work is where the real growth happens. We test, iterate, refine segmentation, add new flows, and compound performance over time. LTV improvement accelerates as the system matures.
Ready to see where your LTV is leaking?
Book a free retention audit. We'll analyze your customer data, identify the biggest opportunities, and show you exactly what we'd build before you spend a dollar.