Should we build a separate international Shopify store?

Usually yes. Shopify Markets or a separate international store lets you control the experience for Western buyers without compromising your domestic site. We set up the right structure based on your scale and markets.

How long does an international store build take?

Six to eight weeks for a custom international storefront. Add two weeks if migrating from another platform.

Do you handle the English copy for product pages?

Yes. Native English writers create product descriptions that sell to Western buyers while accurately representing your brand. Not translation — original copy built for conversion.

What about shipping and returns messaging?

We build clear shipping timelines and return policies into the store UX. For Japanese brands, addressing delivery expectations upfront is critical for conversion. We make it prominent and reassuring.

How much does an international Shopify build cost?

International storefronts: $10,000-$30,000 USD depending on complexity, number of markets, and integrations needed. Fixed quote before work begins.

Tokyo Shopify Development

Your international Shopify store is a translated version of your Japanese site. That's why it doesn't convert.

Promise: We build Shopify storefronts specifically for Western buyers — not translated Japanese sites, but purpose-built international stores that convert American, British, and European customers.

Picture: Right now your international visitors land on a site that feels foreign. Product descriptions are grammatically correct but don't sound natural. Page layout follows Japanese web conventions that confuse Western buyers. Trust signals are missing. Checkout doesn't offer local payment methods. The experience says "afterthought" — and buyers leave.

Proof: 150+ eCommerce brands. Average 45% conversion lift on rebuilt stores. One Japanese beauty brand went from 0.8% international conversion to 2.9% after we rebuilt their English storefront.

Push: Free Shopify audit showing what's costing you international sales. Keep it whether you work with us or not.

Get Your Free Store Audit15 min. No pitch deck.

45%

Avg. Conversion Lift

150+

Stores Built & Optimised

60%

Load Time Improvement

$23M+

Revenue Driven

What we do for Tokyo brands

Built for Western buyers, not translated

International storefronts designed from scratch for how American, British, and European consumers shop. Native copy. Western UX patterns. Proper trust signals.

Japanese brand heritage showcased

Craftsmanship stories, ingredient sourcing, production process — woven into product pages in a way Western buyers find compelling and premium.

Mobile-first, fast globally

CDN-optimised for international load times. Sub-3-second performance for US and European visitors. Mobile-first responsive design.

Klaviyo and international tools integrated

Email capture, post-purchase flows, reviews, multi-currency checkout — all connected from launch for international customers.

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How we work

Step 01

International store audit

Current international site reviewed for UX, copy, speed, and conversion barriers. Report on what's costing you sales.

Step 02

Design for Western buyers

Custom Shopify theme built specifically for international customers. Native English copy. Western UX. Japanese brand heritage showcased.

Step 03

Integrate and launch

Multi-currency, international shipping, Klaviyo, reviews, payment methods — all tested and launched. Zero disruption to domestic site.

Step 04

Optimise post-launch

A/B testing, heatmaps, checkout optimisation based on international buyer behaviour. Continuous improvement.

Why Tokyo brands trust us

We build international Shopify stores for Tokyo brands. The key insight: Western buyers don't want a translated Japanese site. They want a store that feels native to their market while communicating Japanese premium quality. That's what we build.

Questions our best clients asked first

Your international store should sell as well as your products deserve.

Free audit showing what's costing you international sales and what to fix. Keep it whether you work with us or not.

Pick a Time

15 minutes. No pitch deck. Just your data and our honest take.

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